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INCOS Ltd
Fragrance Packaging & Brand Design
Years: 2022 – 2025

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INCOS Ltd
Fragrance Packaging & Brand Design
Years: 2022 – 2025

INCOS Ltd is a global fragrance company known for creating trend-driven body mists and perfumes that appeal to young, stylish consumers. With brands like Miss So...?, Body Mist by So…?, So…? Summer Escapes, and So…? Unique, INCOS has become a leader in affordable, high-quality scents sold in major retailers such as Superdrug, Boots, and Amazon.

From October 2022 to February 2025, I designed body mist packaging that reflected the brand’s youthful and fashion-forward identity. My work ensured that each product stood out on shelves while staying true to the brand’s playful and stylish aesthetic.

In addition to packaging, I created social media visuals, marketing materials, and event designs for Cosmoprof Bologna, one of the biggest beauty trade shows.
These projects helped showcase INCOS’s diverse product range and strengthen its global presence.

During this time, INCOS saw significant growth, with a 21% increase in revenue, reaching 34.57 million pounds in 2024. The company expanded into over 60 countries, reinforcing its position as a key player in the fragrance industry.

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Campaigns

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